If you’re launching a new brand or startup in the United States, trade mark registration is an essential step to protect your business identity. But for many entrepreneurs and small business owners, the topic of the trade mark registration fee can feel confusing or intimidating. Let’s break it down in plain language so you know what to expect and why it’s worth it.
Why Trade Mark Registration Matters
A trade mark does more than just protect your logo or slogan; it secures your brand identity and helps you build trust with customers. Registered trade marks are legally enforceable and give you stronger rights if someone tries to copy or misuse your brand. In a crowded market, that legal protection can be a business lifesaver.
How Much Does a Trade Mark Registration Fee Cost in the USA?
The trade mark registration fee in the USA varies based on several factors, including the number of classes your goods or services fall under and the type of application form you file.
Here’s a quick overview (as of mid-2025):
- TEAS Plus application:
- Fee: $250 per class of goods/services
- Most affordable option, but requires meeting stricter requirements.
- TEAS Standard application:
- Fee: $350 per class
- Offers more flexibility in describing your goods or services.
Remember, these are per class. So if you plan to register your trade mark in multiple categories (e.g., clothing and cosmetics), you’ll pay the fee for each class.
Other Costs to Keep in Mind
The trade mark registration fee isn’t the only cost you might encounter:
- Attorney or filing service fees: If you use a lawyer or third-party service to handle your application, this can add to the total cost.
- Maintenance fees: Between the 5th and 6th year after registration, you must file a Section 8 declaration, which currently costs $225 per class.
- Renewal fees: Every 10 years, you must renew your trade mark to keep it active, which also comes with its own fee.
Is the Fee Worth It?
In almost every case, yes. The trade mark registration fee is a smart investment in your brand’s future. Without a registered trade mark, you risk losing your brand name or logo to competitors and that can be far more costly than the registration fee itself.
Final Thoughts
Understanding the trade mark registration fee helps you plan your budget and protect your brand with confidence. Whether you choose to file yourself or work with a trade mark attorney, taking this step early can save your business from legal headaches down the road.
If you’re ready to secure your brand, start by researching which application type fits your business best and get your paperwork in order. Your brand’s future is worth it!
